Ernesto Sirolli: Want to help someone? Shut up and listen!

Thank you to Keith Ogilvie for this link.

"When most well-intentioned aid workers hear of a problem they think they can fix, they go to work. This, Ernesto Sirolli suggests, is naïve. In this funny and impassioned talk, he proposes that the first step is to listen to the people you're trying to help, and tap into their own entrepreneurial spirit. His advice on what works will help any entrepreneur.

Ernesto Sirolli got his start doing aid work in Africa in the 70's -- and quickly realised how ineffective it was."

You can listen to Ernesto Sirolli at:  http://www.ted.com/talks/ernesto_sirolli_want_to_help_someone_shut_up_and_listen.html#1235